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Education recruitment done different

Access 11x more candidates in the education sector with our sophisticated AI recruitment media technology.
We partner with some of the world's leading schools
7,000

Number of jobs advertised

Reach your desired audience proactively across social media channels, apps, and websites they frequent daily. Gaia ensures 100% reach, targeting the right candidates or stakeholders in the public sector.
1,200

Educational institutions we work with

We're proud to work with thousands of educational institutions around the world.
80,000

Number of clicks to apply

We boast very successful campaigns that attract candidates to your jobs so that they click through to apply.

The future of recruitment in the education industry

Traditional job boards depend on candidates visiting their site. However, only 10-15% of teachers and education professionals actively seek new roles. Gaia identifies, targets, and engages with the remaining 85% who aren’t actively job hunting.
By targeting passive job-seekers across the education sector, we expand your school’s talent pool, ensuring you receive both quality and quantity in job applications.

Superior AI recruitment technology for education job ads

As digital media recruitment experts, we leverage our advanced AI-powered platform to optimise job ads and maximise reach across social media and search channels. We also specialise in ensuring that your recruitment marketing aligns seamlessly with your school’s values. Our team of digital marketing experts crafts high-conversion candidate landing pages, guaranteeing a seamless and engaging application experience. Attracting top talent is effortless with our tailored approach.



Reach education staff through search and social

Reaching candidates across digital media is an increasingly popular recruitment method for forward-thinking schools. Our experienced team of social media strategists can take the hassle out of managing your social media channels and devise a recruitment strategy that is bespoke for your organisation.

Looking to reach a specific demographic?

Social and search media offer direct access to talented education professionals ready for their next career move. It amplifies your employer brand and helps find the right team for your school's success.

Challenges

Gaia's
solutions

Placing vacancies on job boards and using databases gathered by education recruitment agencies.
Using social media that teachers use daily.
Reaching only those people who are actively searching for a new job.
Reaching both those who are searching for a new job and those who are just thinking about it.
No possibility to target your best audience, potentially leading to a large number of irrelevant applications.
Wide possibilities for targeting, which improves the relevance of incoming inquiries.
No additional influence on brand reputation and awareness.
Social media reach also increases your brand awareness.
Average time to close a position: 41 days.
Average time to close a position: 23 days.
Average cost per candidate acquisition if applying through a recruitment agency: from £7500 per hire.
Average cost per candidate acquisition: from £391.
Requires a lot of manual labour, recruitment experience, or significant investment to hire an education recruitment agency.
Doesn't need any technical knowledge. We will save you over 30% of your recruitment budget.

How we attract

top talent for you

1.

Research

Before we start, we work closely with your team to learn about your school and hiring needs to attract the most suitable candidates.
2.

Campaign setting

We choose proper social media channels, craft messages, and set up advertising campaigns to draw the attention of the right education specialists.
3.

Landing page creation

We create appealing and effective landing pages to ensure the ads convert well and filter out the most appropriate candidates to apply.
4.

Campaign launch

We launch and adjust campaigns to grant you the best applications vs. advertising cost ratio compared to job boards and education recruitment agencies.

Don’t wait for the best teachers to find your school;

we’ll find them for you!

11x more applicants

Boost your hiring success and attract 11x more applicants with our proven recruitment strategies.

30% budget save

Slash expenses and save over 30% of your budget with our cost-effective solutions.

108hrs saved

Reclaim up to 108 hours per campaign with our streamlined processes and efficient tools.
Book a Demo

Attract top students and teachers with

AI-powered marketing solutions

Track your school’s admissions campaign in real-time with our user-friendly dashboard, keeping you informed at every stage. 
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Hear from our clients in the

education sector

“You write short, snappy copy because I say what I want and then you guys turn it around.”
Harriet Canavan
Marketing Manager at Sibford Shcool
“We've had some people who said that they weren't necessarily looking for jobs, but because they've seen on their social media and it looked interesting, they applied and we hired them.”
Alice Pitt
HR Advisor at Royal High School of Bath
“I came to Gaia to learn new strategies and to sort of get ahead of the game so I can boost up what teachers we're getting in right now.”
Abbie Wheeler
Head’s PA at The Mulberry School
“You literally doubled the number of applicants that we received for this role, bigger pool, bigger opportunity to get the right person.”
Sarah Agar-Brennan
Head of Enterprise at University of Huddersfield
“Some of the quality of the applications wasn't as high as it had been in the past before using you guys.”
Gill Gildersleve
HR Manager at Waldegrave School
“We decided to use Gaia because they offered innovative solutions to age-old problems.”
Senior HR Professional
The Thomas Adams School
“A lot of data and statistics around the types of reach that our adverts are having in terms of both area and gender, ethnicity and to be able to kind of target our efforts to those harder to reach places.”
Hayley Shaw
Head of HROD at City of Bristol College
“We decided to use Gaia because it's basically tapping into the pool of candidates that is passive and isn't necessarily going out of their way to look at job boards.”
Angela Bull
Director of HR at Unity Schools
“A really flexible organisation that allows us to work in partnership with them to get our recruitment strategy and messages right.”
David Fisher
Headteacher at Kings Langley School
“And something that we've been focusing on here at the school is looking at the diversity of our staff and the diversity within our recruitment processes.”
Will Cullen
Head of HR at King’s House
“A couple of the applicants actually came to us and said...that it was only because we were advertising that they applied and they haven't applied to other jobs locally.”
Ian Yapp
Principal at King James’s School
“The idea being that they're applying to our schools, and the interview day, we've got five, six, seven people to interview rather than just one person.”
Jillur Rahman
Regional Director at CST
“...and what I'd say the key is that people listen and respond to our needs and when we need need them to respond to...”
Nick Hurn
Chief Executive Officer at BWCET
“I now feel like I have more time and actually the job is being done by a professional company who will know their way around each and every social platform in some depth.”
John Newbould
Head of Marketing at Bolton School
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Frequently asked questions

What is education recruitment?

Education recruitment is the process of finding and hiring professionals to work in educational institutions, such as schools, colleges, and universities. This can include hiring teaching staff, administrators, managers, support staff, and other professionals who work in the education field.

Is education recruitment hard?

Education recruitment can be challenging because there may be a shortage of qualified candidates, and the process can be time-consuming. However, with the right recruitment strategies and tools, such as GaiaSoccialy, the process can be much more effective. Gaia helps to eliminate high cost of candidate acquisition, limited reach, and a high number of irrelevant applications.

Do you work with further education?

We provide recruitment services to all kinds of educational institutions, from early years to further education.

What education roles do you cover?

We cover all kinds of education roles for our clients, and we’re happy to help you find the right person, be it a teacher, a teaching assistant, a manager, or anyone else.