A recruitment marketing team in your pocket

Attract better-fit candidates. Cut recruitment costs. Boost brand visibility. All with AI programmatic social.

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4.8/5
G2
Reach talent across 11+ social media and search channels

Why choose Gaia

The problem

Gaia's solutions

Too much noise, low-quality applications

Qualify before the click with AI targeting and smart forms, fewer irrelevant CVs, faster shortlists.

Not enough applications for hard-to-fill roles

Reach passive talent across up to 11 social media and search channels, and deliver qualified applicants where job boards fail.

Too much admin, not enough time

Launch in minutes with templates, automation and weekly optimisation, cutting admin by up to 50%.

Want to use social media, but it feels too hard

We run social end-to-end, from creative to reporting, at global scale.

Employer brand needs amplifying after EVP work

Turn EVP into performance creative, retarget engagers, track to shortlists and offers.

Diversity targets not being met

Privacy-first targeting broadens reach to under-represented groups without hurting performance.

Costs need to come down (agencies, job boards, LinkedIn)

Shift spend from job boards and agencies to performance media, lower cost-per-qualified with full transparency.

Need a cleaner talent tech stack that integrates

Plug straight into your existing ATS and CRM with clean source tracking and one performance dashboard.

Our success stories

View all

What is GaiaComplete?

GaiaComplete is your all-in-one, fully managed recruitment marketing solution.

Expert campaign management in one platform
Full-scale integrations
Jaw-dropping creative ads
AI-led optimised targeting on social & search channels
Real-time insights at your finger tips
Smiling woman in a green shirt using her smartphone, surrounded by icons of popular platforms including Instagram, TikTok, Messenger, Facebook, LinkedIn, X, Snapchat, and Google.

Smarter campaign setup – across channels with real-time optimisation, privacy-first retargeting, and full-funnel tracking.

Learn About GaiaAttract
Laptop screen displaying a recruitment analytics dashboard for a software engineering hiring campaign, with metrics like applications, impressions, clicks, and engagement rates.
Mobile phone screen displaying a job listing for a Program Manager role at Teach First, highlighting salary, healthcare benefits, and hybrid work options.

Branded landing pages that reduce drop-off and boost candidate conversions – all in under 45 seconds.

Learn About GaiaPages
Mobile phone screen showing a chat between a user and an AI assistant requesting resume details and work history.

AI-powered candidate engagement - Your always-on recruiter. Guide candidates through apply flows with conversation, and smart automation.

Learn About GaiaChat

Works with your ATS. No dev time required.

HaileyHR
Recruitee
Employment Hero
Microsoft Dynamics 365
Bullhorn
HubSpot CRM
Bamboo HR
Recruiterflow
ADP Workforce Now
Factorial
Charlie HR
Greenhouse
Lever
Workable
Pipedrive
UKG Pro
Zelt
LogicMelon
Avature
Oracle HR
BreatheHR
Sage
Pinpoint
HRCloud
Workday
Salesforce
Teamtailor
Attio
Ashby
Hibob
Humaans
UKG Ready
JazzHR
Workday RAAS
FreshTeam
Gusto
Personio
SmartRecruiters
SAP SuccessFactors
Pipedrive
HRCloud
SmartRecruiters
HaileyHR
Salesforce
Bullhorn
Employment Hero
Workday
Recruitee
Bamboo HR
Recruiterflow
ADP Workforce Now
Greenhouse
Workday RAAS
Humaans
Charlie HR
Hibob
HubSpot CRM
UKG Pro
Zelt
LogicMelon
Avature
UKG Ready
Lever
Workable
Factorial
Gusto
Ashby
Personio
Microsoft Dynamics 365
Teamtailor
BreatheHR
SAP SuccessFactors
Oracle HR
FreshTeam
JazzHR
Pinpoint
Sage
Attio

Trusted by talent leaders across retail, healthcare, logistics, and more.

GaiaSelf-Serve
Flexible recruitment marketing

GaiaSelf-Serve puts the power of our platform in your hands.  
It’s free, easy to use and backed by expert support whenever you need it.

You can generate creative ads with AI, launch targeted ads, build branded job application pages, and track real-time performance all through one intuitive dashboard.

Whether you’re testing campaigns in-house or scaling hiring with lean teams, GaiaSelf-Serve gives you flexibility without compromise. 

Why businesses love Gaia

Diane Sokolyk
HR Talent Partner
5
out of 5
“Gaia understands what good attraction channels are.”
Gaia allows us to promote our vacancies on all major platforms by using their hosting ... so it is extremely safe from our perspective as we don't use many of those platforms direct ... but we do want to reach different age groups and have a wider reach for our attraction collateral and Gaia allows us safely to piggy-back on their systems and promote our Company vacancies.
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Lucy Stebbings
Talent Acquisition Lead
5
out of 5
“An easy and effective way to increase brand awareness.”
So easy to use to raise a campaign. The insights that can be gathered from the dashboard are really helpful for future campaigns and content. The contact and advice we get from Gaia is fantastic.
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Mehdi H.
Global Employer Brand Manager at Hitachi Digital
4
out of 5
“Reasonably cost-effective way to scale recruitment marketing.”
Gaia helped us establish a strong employer brand presence in a competitive talent market. Before using Gaia, our recruitment marketing efforts were limited to LinkedIn job boosts, which weren’t enough. Now, we can efficiently reach and engage tech talent across multiple countries, creating better brand awareness and attracting the right candidates - all this within a reasonable budget.
Read More

Diversity-first hiring, without limits

Why keep fishing in the same talent pool?

Your team needs fresh perspectives, broader reach, and more inclusive impact.

Improve DEI outcomes

Reach diverse talent pools with precision using smart, privacy-first targeting that respects candidate privacy and minimises human bias.

Use the right channels

Run campaigns across TikTok, Instagram, YouTube, LinkedIn and more, each reaching different, underrepresented audiences.

Showcase your culture

Use creative that reflects your values. Share real stories with inclusive messaging and design that helps candidates see themselves in your workplace.

Track and optimise

Understand who’s engaging, where, and why, with full reporting by audience, platform and performance.

Three colleagues in a modern office having a discussion around a round table, one of them in a wheelchair, with laptops and documents on the table.

Ready to hire smarter? 

Switch budget from job boards to performance. Reach the passive majority and turn attention into qualified candidates.