We’ve rebranded!
Gaia is the new Socially Recruited. Find out why from our Co-Founders.
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Attract talent that fits the role
through our AI-powered targeting

Reach passive candidates on the social media channels they use, match top talent to suit your needs and reduce recruitment costs by over 63%.
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4.9
out of 5
G2
Trusted by
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TRADITIONAL
RECRUITMENT
IS BROKEN
Expensive and ineffective job boards drive up recruitment costs
Recruiters and hiring managers are flooded with 100s of irrelevant CVs
For candidates, the application process is slow and frustrating leading to high drop-off rates
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Surely there is a better way

to attract top-tier talent?

Let our AI-powered recruitment platform

do the heavy lifting for you!

Pin-point Targetting Visual

Find the perfect candidate using
Gaia's precision targeting

Optimise your job advertising with our AI recruitment platform and reduce your cost per hire.

Gaia leverages pin-point targeting across multiple algorithms to find you the perfect candidate.
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Boost candidate retention and
enhance your talent pool

Fast applications let candidates submit their details in just 45 seconds.

This reduces candidate drop-offs by 47% and increases quality talent pools by 32%.
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Save time Visual

Save time on hiring and get
better candidate matching

Our advanced hiring platform automatically filters out unsuitable candidates, saving you 38% of admin time and improving candidate matching by 41%.
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4.3 million

candidates started an application via our ads in 2023.

8 people

apply for a job through our ads every minute.

589 million

candidates saw our ads in 2023.
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Sector and industries

we work with

I’m not sure

Agencies

  • Advertising Recruitment Agencies
  • RPO (Recruitment Process Outsourcing) Agencies
  • Staffing Agencies
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Agencies

  • Advertising Recruitment Agencies
  • RPO (Recruitment Process Outsourcing) Agencies
  • Staffing Agencies
  • Recruitment Programmatic Agencies
  • Talent Acquisition Agencies
  • MSP (Managed Service Provider) Agencies
  • Employer Branding
  • Communication Agencies.
View less
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Public sector

  • Education
  • Healthcare
  • Emergency Services.
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Private sector

  • Hospitality
  • Construction
  • Healthcare
  • Media
  • Tech and more.
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Candidate experience obsessed

Hear from candidates about their experience
of applying for a job using GaiaPages

In e-commerce, every click is designed for a smooth shopping experience. We bring that same approach to recruitment, making the ‘apply now’ button as inviting as possible.
With quick applications, personalised support, and timely reminders, we combine speed with authenticity to attract top talent.
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Our products

GaiaAttract

GaiaAttract helps you attract, filter, and engage talent who isn’t actively seeking a job.

It also gives you detailed metrics for all your campaigns and applicants with a neat chat and voice-activated feature.
  • Cross-channel AI retargeting
  • Cookieless cross-domain tracking
  • AI bidding/optimisation
  • ATS integrations
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GaiaPages

GaiaPages offers a quick and easy application process with personalised follow-ups, helping engage candidates and significantly reducing drop-off rates.
  • Auto-AI built job pages
  • Customisation and personalisation
  • Candidate engagement sequences
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GaiaChat

GaiaChat offers a conversational
style of submitting an application
using our AI chat and voice technology.
  • Multiple chat options
  • Multilingual support
  • Video apply + analysis
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Our results and clients

speak for themselves

“A really flexible organisation that allows us to work in partnership with them to get our recruitment strategy and messages right.”
David Fisher
Headteacher at Kings Langley School
“Gaia targeted the candidates for us and we actually got 3 more candidates than we needed so we did actually make those positions and took them onboard.”
Kirstin Crabbe
Head of Resourcing at Sustrans
“You write short, snappy copy because I say what I want and then you guys turn it around.”
Harriet Canavan
Marketing Manager at Sibford Shcool
“I came to Gaia to learn new strategies and to sort of get ahead of the game so I can boost up what teachers we're getting in right now.”
Abbie Wheeler
Head’s PA at The Mulberry School
“Some of the quality of the applications wasn't as high as it had been in the past before using you guys.”
Gill Gildersleve
HR Manager at Waldegrave School
“I now feel like I have more time and actually the job is being done by a professional company who will know their way around each and every social platform in some depth.”
John Newbould
Head of Marketing at Bolton School
“Gave us really detailed insights to help us decide what’s the best approach to meeting our needs.”
Louise Coulbeck
Head of Talent Acquisition
“Running our campaigns via Gaia meant that we can run brand awareness and recruitment campaigns…all with one provider.”
Adele Chaplin
Media Manager
“A lot of data and statistics around the types of reach that our adverts are having in terms of both area and gender, ethnicity and to be able to kind of target our efforts to those harder to reach places.”
Hayley Shaw
Head of HROD at City of Bristol College
“We decided to use Gaia because it's basically tapping into the pool of candidates that is passive and isn't necessarily going out of their way to look at job boards.”
Angela Bull
Director of HR at Unity Schools
“It fit with our values and thus to be different and stand out in the marketplace.”
James O'Loughlin
Head of Talent Aquisiton at Moore Barlow
“We have been able to reach people who would not have come across us. It’s just opened up a whole world of candidates!”
Sri
HR & Recruitment Partner
“They're really fun and easy to work with. The bulk of the work that I would usually do is given to Gaia”
Bav Dhanda
Recruitment Marketing & Engagement Officer
“A couple of the applicants actually came to us and said...that it was only because we were advertising that they applied and they haven't applied to other jobs locally.”
Ian Yapp
Principal at King James’s School
“...and what I'd say the key is that people listen and respond to our needs and when we need need them to respond to...”
Nick Hurn
Chief Executive Officer at BWCET
“We were able to do campaigns for specific roles and specific locations and also the fact that we were able to get the name out there.”
Diane Sokolyk
HR Consultant
“The idea being that they're applying to our schools, and the interview day, we've got five, six, seven people to interview rather than just one person.”
Jillur Rahman
Regional Director at CST
“We've had some people who said that they weren't necessarily looking for jobs, but because they've seen on their social media and it looked interesting, they applied and we hired them.”
Alice Pitt
HR Advisor at Royal High School of Bath
“The tools that Gaia offered to help drive people to our website, has really helped!”
Nicola Plenderleith
Head of Talent Acquisition at Leyton
“You literally doubled the number of applicants that we received for this role, bigger pool, bigger opportunity to get the right person.”
Sarah Agar-Brennan
Head of Enterprise at University of Huddersfield
“We decided to use Gaia because they offered innovative solutions to age-old problems.”
Senior HR Professional
The Thomas Adams School
“Gaia understood what we were looking for, target that candidate market based on what we were trying to achieve for each campaign ”
Catherine Crowley
Head of People’s Operations at Travel Lodge
“And something that we've been focusing on here at the school is looking at the diversity of our staff and the diversity within our recruitment processes.”
Will Cullen
Head of HR at King’s House

Case studies

View all
Stonegate Group
Driving 36% conversion and 68,000 impressions: Stonegate’s recruitment success with Gaia
Over the past year, this collaboration transformed Johnsons’ recruitment process, resulting in a substantial increase in job applications and elevating their profile as an employer of choice in the hotel linen industry.
67,959
Candidate impressions
6,666
Social media engagements
1.12%
CTR
Johnsons Hotel Linen
100% growth in applications: Johnsons Hotel Linen’s recruitment transformation with Gaia
Over the past year, this collaboration transformed Johnsons’ recruitment process, resulting in a substantial increase in job applications and elevating their profile as an employer of choice in the hotel linen industry.
2,171,113
Total impressions
14,417
Total clicks
100%
Increase applications
City of Bristol College
City of Bristol College: Transforming recruitment with Gaia’s strategic employer branding 
City of Bristol College set the goal to reduce its 23% staff turnover rate to 10% within 24 months.
1,890,000
Total impressions
23,593
Total clicks
1.25%
CTR
Novuna
Elevating employer branding: Novuna’s partnership with Gaia
Partnering with Gaia helped Novuna enhance its employer brand, attracting top-tier talent through innovative recruitment strategies.
215,1704
Total impressions
199
Quality applications
2%
CTR
Gaia
Harnessing in-house innovation for rapid recruitment
We used our own platform to attract the best talent – it took just five weeks from ad to hire!
1,220
Candidate clicks
31
Quality applications
1
Hired!
Chipotle
Enhanced brand identity and successful hiring
Gaia elevated Chipotle’s employer brand, securing hires across all roles and matching top competitors.
88,000
Candidate clicks
199
Quality applications
12
Hired!
Amey
Cost efficiency and top talent attraction
Gaia’s targeted approach and creative social recruitment strategy saved Amey £12,000 for two new hires.
860
Candidate clicks
50
Quality applications
2
Hired!
NHS
Achieving a 70% shortlist rate
With Gaia’s help, the NHS shortlisted 17 candidates from the top talent pool, leading to their crucial hire.
877
Candidate clicks
17
Quality applications
1
Hired!
Book a Demo
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Loved by

Gaia reviews on G2

View all
Verified User
6/5/2024
Enterprise (>1000 emp.)
4.5
out of 5
“Unique service offered”
The services Socially Recruited offer are unique to the marketplace and the promotion of your recruitment campaign is targeted in a clear, structur...
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Adam H.
8/6/2024
Enterprise (>1000 emp.)
4.5
out of 5
“Strong contribution to brand awareness.”
Fantastic client services, always going beyond to support with queries and delivering the best service possible. Being newly rebranded, Gaia has be...
Read More
Anna F.
9/16/2024
Enterprise (>1000 emp.)
5
out of 5
"Great product and service"
I have worked with Gaia for a number of years and more recently have run frequent campaigns with them in my role at Sage. They have delivered us qu...
Read More

Recognised

for excellence

Since 2015, we are proud to be recognised by industry leaders and analysts across the recruitment ecosystem. Our accolades, including recent award wins, commendations, and top rankings in key analyst reports, highlight our commitment to innovation and excellence in recruitment technology and customer service.
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